The Ways in Which Strategy Implementation Can Be Achieved Assignment - 2

The Ways in Which Strategy Implementation Can Be Achieved - Assignment utilisationThis research will begin with the statement that strategic planning for the medium and long objectives of a community is a key way to achieve the overall goals of an organization. Medium term strategies aim to provide long-term solutions to the problems of an organization, while long-term strategies aim to provide permanent solutions to the problems. There atomic number 18 five types of market presentation strategies that can be used by organizations namely organic growth, mergers or acquisitions, franchising, licensing and strategic alliances. Acquisitions are believably to occur when an organization wants to increase its market share in any new market. Mergers are more(prenominal) likely to occur when companies have comparable financial capital and resources. Franchising is more likely to occur when a particular organization wants to create a positive brand image in the minds of the consumers b y providing them with the products and go of the company. Licensing is more likely to occur when an organization wants to enter a country in a contiguous manner to deal with legal issues relating to trade barriers. Organic entry is a form of entry where the acquire from the existing business are used to channel growth into new activities. Substantive growth strategies are relate to vertical and horizontal integration. Vertical integration is related to increasing the ownership of the value drawstring to take better control over marketing operations. Horizontal integration is, on the other hand, related to the collaboration between two similar companies which belongs to the same stage of production. This type of an arrangement helps in stoppage down of less efficient units by taking advantage of economies of scale.The limited growth strategy has intravenous feeding major components namely market penetration, product development, market development, and innovation.