Quicksilver Essay Example for Free

hectogram EssayQuiksilver purchased Skis Rossignol for $560 million in 2005, but is selling Rossignol in 2008 for $147 million. 1 It owned golf-equipment maker Cleveland Golf up until October 31, 2007, when it sold the company to a Japanese sporting goods company. 2 The companys DC and Hawk brands ar alike same with the heritage and culture of surfing, skateboarding and snowboarding, and its beach- and water-oriented swimwear brands include Raisins, Radio Fiji and Leilani.The Rossignol, Dynastar, Lange, and LOOK brands are leaders in the alpine ski market, and the Company makes snowboarding equipment under its Rossignol, Dynastar, DC, Roxy, Lib Technologies, Gnu and Bent Metal labels. Quiksilver also carries a line of high-end wearing apparel and accessories under its QuiksilverEdition brand. In the fall of 2008, Quiksilver will introduce its newest brand, Quiksilver Womens, aimed at the 18 to 24-year-old demographic. Quiksilver also supports the worldwide boardriding biot ic community through its self-titled foundation launched in 2005.The Quiksilver Foundation works to provide environmental, educational, health and youth-related projects to worthy boardriding communities around the globe. Quiksilver fit also offers snow and surf travel packages to exotic locations such as Samoa, Peru and Costa Rica. TypePublic (NYSE ZQK) FoundedAustralia (1970) HeadquartersHuntington Beach, CA, USA profound peopleRobert B. McKnight, CEO Chairman of the Board ProductsApparel, sporting goods Revenue $2. 362 billion USD (2006) Net income $107. 12 million USD (2006)Employees7,875 Quiksilver at present Quiksilver operates over 6003 stand-alone stores in major cities across Australia, New Zealand and the Pacific, Europe, North and South America, Asia, and Africa. There are two types of Quiksilver operated stores which are known as either Boardriders Club or Factory stores. Their products are also sold in many other outlets across the world such as the Fells Point bre akers Company or the Ron Jon Surf Shop. In addition, the company operates a number of separate Roxy and Quiksilver Youth stores.As of 2008, Quiksilver sponsors around 500 amateur and professional surfers, snowboarders, skiers, and skateboarders. Among them are surfer Kelly Slater and skateboarder Tony Hawk. They also have the name rights to the Quiksilver Pro surfing tournament for men and Roxy Pro tournament for women in Gold Coast (Australia) and France. editQuiksilver Womens subsequently four decades marketing primarily towards males, Quiksilver developed a line of clothes for women. The collection includes a full(a) range of knits, wovens, dresses, denim, essentials and organic cotton tees. iteLA As part of the introduction of its new collection for women, Quiksilver selected six women to be Visionaries in Residence at Quiksilvers siteLA, a communal work and exhibition space in the Silver Lake neighborhood of Los Angeles, California. The residency program is a year-long engag ement for women working in and across fanciful cultural fields. Although they have been selected for their independent projects, they share a communal workspace and together create public programs and master of ceremonies special events at siteLA.